Introducing Pride: Classic Car Components from ELTA

Category

News

Date

September 18, 2019

Introducing Pride: Classic Car Components from ELTA

The Classic Car Range from ELTA

A beautifully curated range of classic car components is now available from ELTA Automotive, designed specifically for motor factors and specialist distributors who share our passion for heritage and quality.

Each part in the Pride collection is more than just a component, it's part of a story. Every item arrives immaculately presented in striking embossed packaging, wrapped in branded waxed paper, sealed with gold foil, and hand-signed with a quality card. These finishing touches speak to the care and craftsmanship behind every product.

Discover more at www.prideclassic.co.uk

Two ignition coils next to a box featuring a Union Jack design and a blue emblem with a white lion's head. One coil is silver and the other is gold, both with black and gold connectors and mounting brackets.

King of Classics

Pride was born from two things: a love of classic cars and deep expertise in automotive components. We know how to deliver trusted, reliable parts. But more importantly, we understand what it means to preserve and restore a true pride and joy.

The range focuses on British classic cars, offering an expertly curated range of classic car components that are not only built to last, but packaged with care and presented with pride.


Built on Great British Values

Pride is more than a brand—it’s a celebration of heritage. We aim to be part of every customer’s individual journey, combining high standards with fair pricing to ensure that restoration remains a pleasure, not a privilege.

Our tagline captures it best:
“We take pride in your joy.”


This Is Just the Beginning…

The Pride brand launches with a comprehensive collection of classic ignition components and bulbs. But this is only the start. The range will grow rapidly to include:

  • Belts
  • Gasket sets
  • Lighting
  • And much more…
A golden Wet Ignition Coil. EP8002 Replaces: DLB105 TT2981 11105. With the Pride logo on.
A blue distributor cap Distributor Cap. EP8104 Replaces: DDB130 JLM150 45155
EP8400 Pride ignition contact set replaces part numbers DSB101C / GCS2102 for 25D distributor.
A selection of classic Pride automotive bulbs with red packaging.
A red Rotor Arm. EP8213 Replaces: DRB432C

Every new product group will reflect the same care, quality, and character that make Pride stand out.

A Great British Brand Exclusively from ELTA Automotive

Interested in joining the growing Pride distribution network?

Call us on +44 (0)1675 466 999
Email: enquiries@prideclassic.co.uk
www.prideclassic.co.uk

About ELTA Automotive

ELTA Automotive is a leading provider of automotive components, offering a diverse and high-quality product portfolio. With a commitment to quality and customer satisfaction, ELTA Automotive continues to be a trusted name in the automotive industry.

For media inquiries, please contact:

Tim Brotherton
Marketing & Communications Manager at ELTA Automotive Ltd

tim.brotherton@elta.co.uk